Questions? Comments? Send e-mail to: Metaphor study


Interested in receiving the results of this study? Include your name and e-mail address
ID number: (select a 5 digit number)
Name:(Optional)
E-mail address:(Optional)
Current age:
Age at first Internet exposure:
Sex: [m,f]
PRIMARY source of Internet training:
DAILY Internet usage (average):
Total Internet training:(1 day=8 hrs of class)

Use These Criteria For The Next Question:
    
Novice        Uses step by step instructions, usually needs some guidance    
Intermediate  Uses basic & default features of a few Internet resources   
Advanced      Uses more powerful features of many Internet resources    
Expert        Has detailed knowledge of most Internet resources
Your skill level based on the above scale:(Please be honest)

Metaphor Free Choice:

Metaphors are figures of speech often used to describe the unfamiliar in terms of the familiar. When we say "He is a Rock" or "The Lincoln Tunnel is very heavy this morning" we are adding another level of qualification. The "Information SuperHighway" is a popular mass media metaphor for the Internet. Do you think it is valid? Are others better? THERE ARE NO RIGHT OR WRONG RESPONSES.
The Internet is a ... (metaphor #1)
Because it has these qualities:
The Internet is a ...(metaphor #2)
Because it has these qualities:


Metaphor Themes and Examples:
   
Open    = Having no confining boundaries on all sides, extending
Closed  = Having distinct borders or shape, contained
Animate = Living animal, plant or person
   
Open Place 	    Ocean, road, highway, path, network, etc
Closed Place 	    Library, building, townhall, marketplace, storehouse, etc 
Living Thing	    Spider, worm, animal, army, etc
Non-living Thing    Tool, machine, food, container, game, device, etc 
Other	    	    None of the above or does not apply
Based on these criteria,the Internet can be described in terms of...

(This next section was initially developed by Dr. Ruth Palmquist, U. Texas-Austin)

Metaphor Families:

How likely would you be to think of the Internet in the terms below?

[Use the scale: 1=Very likely... 4=No particular feeling... 7=Very unlikely]
Scale Metaphor Family Description/Specific Examples
1 2 3 4 5 6 7 Space cyberspace, robots etc
1 2 3 4 5 6 7 Highway map, travel, road, ramps, etc
1 2 3 4 5 6 7 Water ocean, surf, reservoir etc
1 2 3 4 5 6 7 Frontier hunt, explore, etc
1 2 3 4 5 6 7 Political townhall, village, etc
1 2 3 4 5 6 7 Marketplace commerce, shopping mall, etc
1 2 3 4 5 6 7 Animalia spider, worm, virus etc
1 2 3 4 5 6 7 Fire flaming, hot etc
1 2 3 4 5 6 7 Games/Entertainment broadcast, pinball machine etc

Where did you learn about this study?(newsgroup name, word of mouth, class, search engine, etc)

your choices. your choices.

Thank you!